MEU Universty Library catalog

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, Jean .

Marketing Across Cultures / Jean ، Claude Usunier - 4th ed. - Harlow,England : Financial Times Prentice Hall, 2005. - 573 P.

ISBN: 273685295

Subjects--Topical Terms:
Communications
Consumer Behaviour
Cultural Process
Market Research
Marketing

Dewey Class. No.: 658.84 / U88

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