MEU Universty Library catalog

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Johansson, Johny K. .

Global Marketing: Foreign Entry, Local Marketing, and Global Management / Johny K. Johansson - 4th ed. - NY,U.S.A : McGraw-Hill education, 2006. - 647 P.

ISBN: 71244549

Subjects--Topical Terms:
Advertising
Distribution
Export
Foreign Entry
Global Management
Global Marketing
Local Customers
Local Marketing
Management
Pricing
Products
Promotion

Dewey Class. No.: 658.8 / J652

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