Principles of Marketing / (Record no. 23639)

000 -LEADER
fixed length control field 00539nam a2200205Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170131s9999||||xx |||||||||||||| ||und||
040 00 - CATALOGING SOURCE
Transcribing agency .
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number K874
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip .
245 00 - TITLE STATEMENT
Title Principles of Marketing /
Statement of responsibility, etc Philip Kotler ، Gary Armestrong
250 00 - EDITION STATEMENT
Edition statement 2nd ed.
260 00 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc NJ/USA :
Date of publication, distribution, etc 2008.
Name of publisher, distributor, etc Prentice Hall /Pearson Education,
300 00 - PHYSICAL DESCRIPTION
Extent 599 P.
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
700 01 - ADDED ENTRY--PERSONAL NAME
Personal name Armestrong، Gary
942 00 - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type Total Renewals Checked out
        MEU Main Library MEU Main Library 2017-02-25 3 658.8 K874 MEU-109613 2018-10-16 2018-10-15 2017-02-25 Books    
        MEU Main Library MEU Main Library 2017-02-25   658.8 K874 MEU-111597 2017-02-25   2017-02-25 Books    
        MEU Main Library MEU Main Library 2017-02-25 3 658.8 K874 MEU-112061 2019-07-02 2019-07-02 2017-02-25 Books 1 2019-07-16

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