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Services Marketing in Asia: Managing People, Technology, and Strategy /

by Lovelock, Christopher .
Edition statement:2nd ed. Published by : Pearson/Prentice Hall, (Jurong,Singapore : ) Physical details: 696 P. ISBN:131275372.
Subject(s): Dellivery Process | Managing People | Marketing | Service Products | Services Marketing
Year: 2005
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Item type Current location Call number Status Date due Barcode
Books Books 658.802 LOV (Browse shelf) Available MEU-100615

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