Global Marketing: Foreign Entry, Local Marketing, and Global Management /
by Johansson, Johny K. .
Edition statement:4th ed. Published by : McGraw-Hill education, (NY,U.S.A : ) Physical details: 647 P. ISBN:71244549.
Subject(s):
Advertising
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Distribution
|
Export
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Foreign Entry
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Global Management
|
Global Marketing
|
Local Customers
|
Local Marketing
|
Management
|
Pricing
|
Products
|
Promotion
Year: 2006
Item type | Current location | Call number | Status | Date due | Barcode |
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Library - Middle East University | 658.8 J652 (Browse shelf) | Available | MEU-100505 | |
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Library - Middle East University | 658.8 J652 (Browse shelf) | Available | MEU-111545 |
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