/cgi-bin/koha/opac-search.pl?q=ccl=pb%3APearson%20and%20su-to%3AMarketing%20and%20au%3ALovelock%2C%20%20Christopher%20%20and%20su-to%3AServices%20Marketing&format=rss2 2 0 50 Services Marketing :People, Technology, Strategy / ISBN 131268465 /cgi-bin/koha/opac-detail.pl?biblionumber=2756 By Lovelock, Christopher .. NJ,U.S.A : Prentice Hall /Pearson Education, 2004 . 652 P. 131268465

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Services Marketing in Asia: Managing People, Technology, and Strategy / ISBN 131275372 /cgi-bin/koha/opac-detail.pl?biblionumber=2829 By Lovelock, Christopher .. Jurong,Singapore : Pearson/Prentice Hall, 2005 . 696 P. 131275372

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