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1.
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Managing Information Technology Projects :Applying Project Management Strategies to Software, and Integration Initiatives /
by Taylor, Lames .
Publication:
New York, U.S.A :
Amacom,
2004
. 274 P.
Date:
2004
Availability:
Items available:
Library - Middle East University
(2),
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2.
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Information Systems: Foundation of E-Business /
by Alter, Steven .
Publication:
NJ,U.S.A :
Prentice Hall /Pearson Education,
2002
. 587 P.
Date:
2002
Availability:
Items available:
Library - Middle East University
(2),
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3.
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Marketing Communications : Engagement, Strategies and Practice /
by Fill, Chris .
Publication:
Harlow , England :
Financial Times Prentice Hall,
2006
. 911 P.
Date:
2006
Availability:
Items available:
Library - Middle East University
(3),
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4.
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Customer Service: Building Successful Skills for the Twenty-First Century /
by W.Lucas, Robert .
Publication:
NY,U.S.A :
McGraw-Hill/Irwin,
2005
. 416 P.
Date:
2005
Availability:
Items available:
Library - Middle East University
(2),
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5.
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Marketing Management : A Relationship Marketing Perspective /
by Management, Cranfield School of .
Publication:
NJ,U.S.A :
Palgrave Macmillan,
2000
. 295 P.
Date:
2000
Availability:
Items available:
Library - Middle East University
(2),
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6.
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Financial Services Marketing /
by Harrison, Tina .
Publication:
Harlaw ,England :
Financial Times Prentice Hall,
2000
. 332 P.
Date:
2000
Availability:
Items available:
Library - Middle East University
(2),
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7.
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The Art and Science of Marketing : Marketing for Marketing Managers /
by R.Dowling, Grahame .
Publication:
NY,U.S.A :
Oxford University Press,
2004
. 441 P.
Date:
2004
Availability:
Items available:
Library - Middle East University
(2),
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8.
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Knowledge-Based Marketing /
by Chaston, Ian .
Publication:
London, England :
Sage Publications Ltd,
2004
. 274 P.
Date:
2004
Availability:
Items available:
Library - Middle East University
(2),
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9.
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Principles of Internet Marketing /
by Hanson, Ward .
Publication:
Ohio, U.S.A :
Thomson/ South-western,
2000
. 467 P.
Date:
2000
Availability:
Items available:
Library - Middle East University
(2),
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10.
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Principles of Services Marketing /
by Palmer, Adrin .
Publication:
NY, U.S.A :
McGraw-Hill/Irwin,
2005
. 575 P.
Date:
2005
Availability:
Items available:
Library - Middle East University
(3),
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11.
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Business Marketing /
by Dwyer, F. Robert .
Publication:
NY, U.S.A :
McGraw-Hill/Irwin,
2006
. 683 P.
Date:
2006
Availability:
Items available:
Library - Middle East University
(1),
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12.
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Services Marketing: Texts and Cases /
by Baron, Steve .
Publication:
Hampshire ,England :
Palgrave Macmillan,
2003
. 291 P.
Date:
2003
Availability:
Items available:
Library - Middle East University
(2),
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13.
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Direct and Interactive Marketing /
by Sargeant, Adrian .
Publication:
Oxford,England :
Oxford University Press,
2001
. 460 P.
Date:
2001
Availability:
Items available:
Library - Middle East University
(2),
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14.
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Marketing Strategy /
by Ferrell, O. C. .
Publication:
Ohio,U.S.A :
Thomson/ South-western,
2005
. 628 P.
Date:
2005
Availability:
Items available:
Library - Middle East University
(3),
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15.
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Marketing Strategy /
by Blythe, Jim .
Publication:
London, England :
McGraw Hill/ E,
2003
. 299 P.
Date:
2003
Availability:
Items available:
Library - Middle East University
(2),
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16.
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Marketing Management /
by Kotler, Philip .
Publication:
NJ,U.S.A :
Prentice Hall /Pearson Education,
2006
. 729 P.
Date:
2006
Availability:
Items available:
Library - Middle East University
(3),
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17.
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Service Operations Management :Improving Service Delivery /
by Johnston, Robert .
Publication:
Harlaw ,England :
Financial Times Prentice Hall,
2005
. 496 P.
Date:
2005
Availability:
Items available:
Library - Middle East University
(2),
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18.
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Marketing Concepts and Strategies /
by Pride, William M. .
Publication:
MA, U.S.A :
Houghton Mifflin company,
2006
. 610 P.
Date:
2006
Availability:
Items available:
Library - Middle East University
(1),
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19.
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beyond loyalty /
by chenet, pierre .
Publication:
. 110 P.
Availability:
Items available:
Library - Middle East University
(1),
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20.
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THE POWER TO PREDICT HOW REAL - TIME BUSINESSES /
by ranadive, vivek .
Publication:
newdelhi :
Tata McGraw-Hill Publishing Company Limited,
2006
. 234 P.
Date:
2006
Availability:
Items available:
Library - Middle East University
(1),
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