|
1.
|
Electronic Commerce From Vision to Fulfillment /
by Awad, Elias M. .
Publication:
NJ,U.S.A :
Prentice Hall /Pearson Education,
2004
. 552 P.
Date:
2004
Availability:
Items available:
Library - Middle East University
(2),
|
|
2.
|
Essentials of Marketing : A Global-Managerial Approach /
by Perreault, William D. .
Publication:
NY,U.S.A :
McGraw-Hill/Irwin,
1999
. 638 P.
Date:
1999
Availability:
Items available:
Library - Middle East University
(1),
|
|
3.
|
Marketing Communications : Engagement, Strategies and Practice /
by Fill, Chris .
Publication:
Harlow , England :
Financial Times Prentice Hall,
2006
. 911 P.
Date:
2006
Availability:
Items available:
Library - Middle East University
(3),
|
|
4.
|
Marketing Research : An Aid to Decision Marking /
by Shao, Alan T. .
Publication:
OH,U.S.A :
Thomson/ South-western,
2002
. 610 P.
Date:
2002
Availability:
Items available:
Library - Middle East University
(2),
|
|
5.
|
Global Marketing Management /
by Lee, Kiefer .
Publication:
NJ,U.S.A :
Oxford University Press,
2005
. 582 P.
Date:
2005
Availability:
Items available:
Library - Middle East University
(2),
|
|
6.
|
Principles of Marketing /
by Kotler, Philip .
Publication:
NJ,U.S.A :
Prentice Hall /Pearson Education,
2006
. 651 P.
Date:
2006
Availability:
Items available:
Library - Middle East University
(3),
|
|
7.
|
Marketing Across Cultures /
by , Jean .
Publication:
Harlow,England :
Financial Times Prentice Hall,
2005
. 573 P.
Date:
2005
Availability:
Items available:
Library - Middle East University
(6),
|
|
8.
|
Advertising and Promotion /
by E.Belch, George .
Publication:
NY, U.S.A :
McGraw-Hill/Irwin,
2004
. 820 P.
Date:
2004
Availability:
Items available:
Library - Middle East University
(2),
|
|
9.
|
Marketing Research : Methodological Foundations /
by JR., Gilbert A. Churchill, .
Publication:
OH,U.S.A :
Thomson/ South-western,
2005
. 697 P.
Date:
2005
Availability:
Items available:
Library - Middle East University
(2),
|
|
10.
|
Contemporary Advertising /
by F.Arens, William .
Publication:
NY, U.S.A :
McGraw-Hill/Irwin,
2006
. 614 P.
Date:
2006
Availability:
Items available:
Library - Middle East University
(1),
|
|
11.
|
Marketing Management : A Relationship Marketing Perspective /
by Management, Cranfield School of .
Publication:
NJ,U.S.A :
Palgrave Macmillan,
2000
. 295 P.
Date:
2000
Availability:
Items available:
Library - Middle East University
(2),
|
|
12.
|
Marketing Research in Action /
by Roe, Michael .
Publication:
London, England :
Thomson,
2004
. 260 P.
Date:
2004
Availability:
Items available:
Library - Middle East University
(2),
|
|
13.
|
International Marketing and Export Management /
by Albaum, Gerald .
Publication:
NJ,U.S.A :
Financial Times Prentice Hall,
2005
. 666 P.
Date:
2005
Availability:
Items available:
Library - Middle East University
(2),
|
|
14.
|
Marketing Management Text and Cases /
by Lal, Rajiv .
Publication:
NY, U.S.A :
McGraw-Hill/Irwin,
2005
. 812 P.
Date:
2005
Availability:
Items available:
Library - Middle East University
(1),
|
|
15.
|
Marketing Management : An Asian Perspective /
by Kotler, Philip .
Publication:
Singapore London :
Pearson/Prentice Hall,
2003
. 771 P.
Date:
2003
Availability:
Items available:
Library - Middle East University
(2),
|
|
16.
|
Marketing Research /
by K.Malhotra, Naresh .
Publication:
Harlaw ,England :
Financial Times Prentice Hall,
2006
. 753 P.
Date:
2006
Availability:
Items available:
Library - Middle East University
(2),
|
|
17.
|
Marketing Research /
by Chisnall, Peter .
Publication:
London, England :
McGraw Hill/ E,
2005
. 553 P.
Date:
2005
Availability:
Items available:
Library - Middle East University
(3),
|
|
18.
|
Financial Services Marketing /
by Harrison, Tina .
Publication:
Harlaw ,England :
Financial Times Prentice Hall,
2000
. 332 P.
Date:
2000
Availability:
Items available:
Library - Middle East University
(2),
|
|
19.
|
Marketing Theory :A Student Text /
Publication:
London,England :
Thomson,
2000
. 314 ص . P.
Date:
2000
Availability:
Items available:
Library - Middle East University
(2),
|
|
20.
|
Marketing Theory : Evolution and Evaluation /
by N.Sheth, Jagdish .
Publication:
NJ,U.S.A :
John Wiley&Sons,Inc./U,
1988
. 231 P.
Date:
1988
Availability:
Items available:
Library - Middle East University
(2),
|